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Imaginarium Flip and Fold Double-Sided Easel - Primary

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Imaginarium Flip and Fold Double-Sided Easel - Primary -  Toys R Us - Toys"R"Us
Imaginarium Flip and Fold Double-Sided Easel - Primary -  Toys R Us - Toys"R"Us
  • $19.98
  • $15.98
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Unlock your imagination with the Imaginarium Flip & Fold Double-Sided Easel! This distinctive easel features a four-in-one magnetic, dry-erase chalkboard and painting surfaces which can be rotated 360 degrees and easily locked into place. The EZ fold-away design allows the easel to be easily broken down and put away when the times comes. Includes a paper roll dispenser that fits 12" paper rolls, two paint cups, two paintbrushes and one eraser.
  • Four-in-one magnetic, dry-erase chalkboard and painting surfaces
  • Drawing surface can rotate 360 degrees
  • Paper roll dispenser fits 12" paper rolls
  • Each easel position locks into place
  • EZ fold-away design
  • Includes two paint cups, two paintbrushes and one eraser (magnetic letters and paper roll sold separately)
  • Dimensions: 18"L x 19.8"W x 40"H
  • Weight: 9.2 lbs.
Features
Play school, or Picasso?
This easel features a four-in-one magnetic, dry-erase chalkboard and painting surfaces to spark your creativity.
Many ways to create
Each drawing surface can rotate 360 degrees, and each easel position easily locks into place, so you can have multiple works of art to show off.
Outfitted for fun
This easel comes with two paint cups, two paintbrushes and one eraser (other supplies sold separately).
Let’s break it down
Time for other activities? The easel’s EZ fold-away design helps to make cleanup and storage easy.

Product Description

The Imaginarium Flip and Fold Double-Sided Easel - Primary combines four types of art projects into one great toy that two kids can use simultaneously.

The Imaginarium Flip and Fold Double-Sided Easel - Primary features:

  • 4-In-1 Magnetic, Dry Erase, Chalkboard & Painting Surfaces
  • Rotates 360 Degrees
  • Paper Roll Dispenser Fits 12" Paper Roll (Paper Roll Not Included)
  • Each Easel Position Locks Into Place
  • Folds Flat For Easy Storage
  • Includes: 2 Paint Cups, 2 Paint Brushes & 1 Eraser
  • Set-Up Dimensions: 40"H x 18"W x 19.8"D


The only place to get the unique Imaginarium hands-on activity and learning toys is at Toys'R'Us! Imaginarium kid's art and craft kits, toy building sets and playsets open up the mind's appetite for interactive creative play by inspiring children of all ages. By encouraging artistic activities, as well as pretending, parents can assist in the fundamental positive growth of their children. Imaginarium learning and activity toys - the fun way to always be a kid.

Be sure to visit our Toys'R'Us Exclusive Brand Store for superior toys, games and more.

Additional Info

696356

F17DE0E3

833186003738

5F5E951

8.6 pounds

23.3 x 20.2 x 4.1

How to Get It


  • This item can be shipped to the entire United States including Alaska, Hawaii, and all U.S. territories including Puerto Rico
  • This item can also be shipped to APO/FPO addresses and to P.O. Boxes in all 50 states
  • Due to shipping restrictions, Ship Charges will be separate from other items in your order
  • This item will ship by itself


  • This item may be shipped via Standard Shipping, Expedited Shipping or Express Shipping
  • Please Note: Some addresses are eligible for Standard Shipping only (APO/FPO, P.O. Boxes, U.S. Territories and Puerto Rico)

(learn more):

  • This item is sold in our stores
  • Orders placed for Store Pickup will receive online pricing and promotions
  • In-stock status is approximate and may not reflect recent sales
  • Not all items are carried at all stores. Please click the "Select a store" link to check product availability

Average Customer Rating:

by PowerReviews
Toys R Us 1001325Imaginarium Flip and Fold Double-Sided Easel - Primary
 
4.5

(based on 129 reviews)

Ratings Distribution

  • 5 Stars

     

    (73)

  • 4 Stars

     

    (46)

  • 3 Stars

     

    (7)

  • 2 Stars

     

    (2)

  • 1 Stars

     

    (1)

95%

of respondents would recommend this to a friend.

Pros

  • Fun (53)
  • Easy to assemble (45)
  • Easy to use (45)
  • Easy assembly (40)
  • Durable (35)

Cons

  • Flimsy (3)

Best Uses

  • Home (51)
  • Creative development (40)
  • Indoor (35)
  • Young children (33)
  • Imaginative play (30)
    • Reviewer Profile:
    • Parent (45), Education oriented (24), Working parent (22), First time parent (16), Parent of two or more children (15)
    • Was this a gift?:
    • Yes (63), No (61)
    • Primary use:
    • Personal (20)

Most Helpful Positive Review

 

Great Easel at an awesome price

After seeing this product on sale at Toys R Us I decided on a whim to get it for my two year old son for Christmas. I'm glad that I did! There are a...Read complete review

After seeing this product on sale at Toys R Us I decided on a whim to get it for my two year old son for Christmas. I'm glad that I did! There are a few cons regarding the easel such as it's size (it's smaller than an average size easel so I wouldn't recommend this for an older child) and finding a paper roll to fit the roll holder is hard. Besides that the easel is really nice and a great value. It comes with two paint cups (which are really nice), two paint brushes (not the best quality) and an eraser (which is decent quality). It's light weight making it easy to carry from room to room and the magnetic surface on the dry erase board works great. I haven't had any issues with magnetics not sticking/falling. Assembly was quick as well. Overall I'm pleased with my purchase and would make it again.
I also want to add a little tip for those of you struggling with finding a paper roll to fit the easel. You can buy 18x12 art pads at the Dollar store which perfectly fit the easel when clipped onto it.

VS

Most Helpful Critical Review

 

No paper refill

Easy to assemble, good height, quite durable. The only problem is my children want to paint and there is NO paper roll that will fit this 12" paper roll. Even ToysRUs...Read complete review

Easy to assemble, good height, quite durable. The only problem is my children want to paint and there is NO paper roll that will fit this 12" paper roll. Even ToysRUs where we bought this only carries a refill kit containing a box full items I don't need because I already have. I only want the paper which apparently is smaller than the average width so local retail and even art stores don't carry it.

Reviewed by 129 customers

Displaying reviews 1-10

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(1 of 1 customers found this review helpful)

 
2.0

Not hapy

By Jessica

from West covina ca

Verified Buyer

Pros

    Cons

    • Poor Color Variety
    • Poor Quality

    Best Uses

      Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

      Bought it online. Not the color advertised. Looks and feels cheap. Will return it for my money back

      • Primary use:
      • Personal
      • Was this a gift?:
      • Yes

      Comment on this reviewHelp Icon

       
      5.0

      Perfect!

      By Mariah

      from Greeley, Colorado

      About Me Child Care Provider

      Verified Buyer

      Pros

      • Creative
      • Fun
      • Good Color Variety

      Cons

        Best Uses

          Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

          It's a Christmas present for my son and I know he is going to love it

          • Primary use:
          • Personal
          • Was this a gift?:
          • Yes

          Comment on this reviewHelp Icon

           
          1.0

          Lost in Transit

          By Dissapointed Grandfather

          from Palm Harbor FL

          About Me Value Oriented

          Verified Buyer

          Pros

            Cons

              Best Uses

              • Art
              • Fun With Kids

              Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

              Haven't had any experience. The order was lost in transit and never arrived. It has now been 11 days to travel 300 miles.

              • Primary use:
              • Personal
              • Was this a gift?:
              • Yes

              Comment on this reviewHelp Icon

              (1 of 1 customers found this review helpful)

               
              5.0

              I highly recommend it

              By Alihawraa

              from Michigan

              About Me Quality Oriented

              Verified Buyer

              Pros

              • Comfortable Grip
              • Creative
              • Fun
              • Glides Smoothly
              • Good Color Variety

              Cons

                Best Uses

                • Art
                • Fun With Kids

                Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                Product is very colorful and child friendly. Very easy to clean and for the price you can't beat it. I know people like the fancy wooden ones but they peel and so annoying to clean. I would highly recommend this one.

                • Primary use:
                • Personal
                • Was this a gift?:
                • No

                Comment on this reviewHelp Icon

                (1 of 1 customers found this review helpful)

                 
                5.0

                Flip and Fold Double-Sided Easel

                By Linda

                from Amarillo, Texas

                About Me Grandparent

                See all my reviews

                Verified Buyer

                Pros

                • Durable
                • Easy Assembly
                • Entertaining
                • Fun
                • Great Value
                • Interactive
                • Realistic

                Cons

                  Best Uses

                  • Creative Development
                  • Family Time
                  • Group Activity
                  • Imaginative Play
                  • Indoor
                  • Special Needs
                  • Young Children

                  Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                  Our grand daughter loves this easel.

                  • Was this a gift?:
                  • Yes

                  Comment on this reviewHelp Icon

                  (0 of 1 customers found this review helpful)

                   
                  5.0

                  good product

                  By kathy

                  from va. beach

                  About Me Grandparent

                  See all my reviews

                  Verified Buyer

                  Pros

                  • Durable
                  • Easy Assembly

                  Cons

                    Best Uses

                    • Creative Development
                    • Imaginative Play

                    Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                    Love it

                    • Was this a gift?:
                    • Yes

                    Comment on this reviewHelp Icon

                     
                    4.0

                    have not seen this personally but my Granddaughter loves it.

                    By great grandma

                    from C.S. in Colorado

                    About Me Grandparent

                    Verified Buyer

                    Pros

                    • Entertaining
                    • Fun

                    Cons

                      Best Uses

                      • Creative Development
                      • Indoor

                      Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                      don't know

                      • Was this a gift?:
                      • Yes

                      Comment on this reviewHelp Icon

                       
                      5.0

                      Great product for my preschooler

                      By Sheryl

                      from Newark CA

                      Verified Buyer

                      Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                      Bought this for my nephew and he loves it. Bye bye writings on wall Hello easel...
                      Easy to use and fold if not in use. It is strong enough for my nephew and his cousins.
                      You could chalk or a marker it's great.

                      Comment on this reviewHelp Icon

                       
                      5.0

                      Excellent fun and space saver!

                      By Cool Mom

                      from Mill Creek

                      About Me Parent Of Two Or More Children, Working Parent

                      See all my reviews

                      Verified Buyer

                      Pros

                      • Durable
                      • Easy Assembly
                      • Entertaining
                      • Fun
                      • Great Value
                      • Interactive
                      • Realistic

                      Cons

                        Best Uses

                        • Creative Development
                        • Family Time
                        • Imaginative Play
                        • Indoor
                        • Outdoor
                        • Young Children

                        Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                        This product was easy to assemble, no tools required. Unlike other easels, this one has one operational side, which saves so much space! Switching between the chalk and white board is very easy, just pop it out, flip it over and pop it back in. The white board side has clips for construction paper and painting. The tray is sturdy and holds many drawing and painting supplies. It's easy to clean and my son runs to it every morning. We love it!

                        • Was this a gift?:
                        • No

                        Comment on this reviewHelp Icon

                         
                        5.0

                        Easel Board

                        By MOMMIE

                        from YPSILANTI, MI

                        About Me Working Parent

                        Verified Buyer

                        Pros

                        • Easy Assembly
                        • Entertaining
                        • Fun
                        • Great Value

                        Cons

                          Best Uses

                          • Creative Development
                          • Family Time
                          • Group Activity
                          • Indoor
                          • Outdoor
                          • Young Children

                          Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                          This product is awesome being that it can be used a few different ways and I love that it keep my daughter busy, creative and away from the walls!

                          • Was this a gift?:
                          • No

                          Comment on this reviewHelp Icon

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