To Top
Cart 0
   
The item(s) you want to add may not be available for purchase from your Wish List in the future. Consider purchasing the item(s) now, and check your local store if we are out of stock online.
Do you still want to add these items to your Wish List?

Imaginarium Flip and Fold Double-Sided Easel - Primary

More Images

Imaginarium Flip and Fold Double-Sided Easel - Primary -  Toys R Us - Toys"R"Us
Imaginarium Flip and Fold Double-Sided Easel - Primary -  Toys R Us - Toys"R"Us
Limit 4 Items per customer
The item is unavailable and cannot be added to your cart.
Please make a selection to add to registry.
Add To Registry
Please make a selection to add to wish list.
Add To Wishlist
Shipping:

Usually leaves warehouse in 1 - 2 full bus. days. Details


Things to Know

  • Gift wrap is not available for this item.

  • Product is available for shipping internationally. (Details)

  • This item is sold in our stores. Please check your local store for availability.

Special Offers

FREE Shipping on ANY purchase of $49 or more. Surcharges may apply on heavy/large items - Free Shipping (Details)

Related Products

Melissa & Doug Spill-Proof Paint Cups -  Melissa & Doug - Toys"R"Us


SELECT
Melissa & Doug Smock -  Melissa & Doug - Toys"R"Us


SELECT
Imaginarium 5 Sided Activity Center -  Toys R Us - Toys"R"Us


SELECT
Crayola Easel Pad -  Crayola - Toys"R"Us


SELECT
Imaginarium Wooden Table and 2 Chair Set - Espresso - Toys R Us  - Babies"R"Us


SELECT



Unlock your imagination with the Imaginarium Flip & Fold Double-Sided Easel! This distinctive easel features a four-in-one magnetic, dry-erase chalkboard and painting surfaces which can be rotated 360 degrees and easily locked into place. The EZ fold-away design allows the easel to be easily broken down and put away when the times comes. Includes a paper roll dispenser that fits 12" paper rolls, two paint cups, two paintbrushes and one eraser.
  • Four-in-one magnetic, dry-erase chalkboard and painting surfaces
  • Drawing surface can rotate 360 degrees
  • Paper roll dispenser fits 12" paper rolls
  • Each easel position locks into place
  • EZ fold-away design
  • Includes two paint cups, two paintbrushes and one eraser (magnetic letters and paper roll sold separately)
  • Dimensions: 18"L x 19.8"W x 40"H
  • Weight: 9.2 lbs.
Features
Play school, or Picasso?
This easel features a four-in-one magnetic, dry-erase chalkboard and painting surfaces to spark your creativity.
Many ways to create
Each drawing surface can rotate 360 degrees, and each easel position easily locks into place, so you can have multiple works of art to show off.
Outfitted for fun
This easel comes with two paint cups, two paintbrushes and one eraser (other supplies sold separately).
Let’s break it down
Time for other activities? The easel’s EZ fold-away design helps to make cleanup and storage easy.

Product Description

The Imaginarium Flip and Fold Double-Sided Easel - Primary combines four types of art projects into one great toy that two kids can use simultaneously.

The Imaginarium Flip and Fold Double-Sided Easel - Primary features:

  • 4-In-1 Magnetic, Dry Erase, Chalkboard & Painting Surfaces
  • Rotates 360 Degrees
  • Paper Roll Dispenser Fits 12" Paper Roll (Paper Roll Not Included)
  • Each Easel Position Locks Into Place
  • Folds Flat For Easy Storage
  • Includes: 2 Paint Cups, 2 Paint Brushes & 1 Eraser
  • Set-Up Dimensions: 40"H x 18"W x 19.8"D


The only place to get the unique Imaginarium hands-on activity and learning toys is at Toys'R'Us! Imaginarium kid's art and craft kits, toy building sets and playsets open up the mind's appetite for interactive creative play by inspiring children of all ages. By encouraging artistic activities, as well as pretending, parents can assist in the fundamental positive growth of their children. Imaginarium learning and activity toys - the fun way to always be a kid.

Be sure to visit our Toys'R'Us Exclusive Brand Store for superior toys, games and more.

Additional Info

696356

F17DE0E3

833186003738

5F5E951

8.6 pounds

23.3 x 20.2 x 4.1

How to Get It


  • This item can be shipped to the entire United States including Alaska, Hawaii, and all U.S. territories including Puerto Rico
  • This item can also be shipped to APO/FPO addresses and to P.O. Boxes in all 50 states
  • Due to shipping restrictions, Ship Charges will be separate from other items in your order
  • This item will ship by itself


  • This item may be shipped via Standard Shipping, Expedited Shipping or Express Shipping
  • Please Note: Some addresses are eligible for Standard Shipping only (APO/FPO, P.O. Boxes, U.S. Territories and Puerto Rico)

(learn more):


  • Please wait for the Ready for Pickup e-mail before proceeding to the store; orders must be picked up within 5 Days upon the receipt of this email
  • You will have the option to designate someone else to pick up your order during the checkout process
  • You will be able to change the Store Pickup location during the checkout process
  • In-stock status is approximate and may not reflect recent sales
  • Orders placed for Store Pickup will receive online pricing and promotions

Average Customer Rating:

by PowerReviews
Toys R Us 1001325Imaginarium Flip and Fold Double-Sided Easel - Primary
 
4.5

(based on 121 reviews)

Ratings Distribution

  • 5 Stars

     

    (68)

  • 4 Stars

     

    (45)

  • 3 Stars

     

    (7)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (0)

96%

of respondents would recommend this to a friend.

Pros

  • Fun (49)
  • Easy to assemble (45)
  • Easy to use (45)
  • Easy assembly (38)
  • Great value (34)

Cons

  • Flimsy (3)

Best Uses

  • Home (51)
  • Creative development (37)
  • Indoor (33)
  • Young children (32)
  • Imaginative play (28)
    • Reviewer Profile:
    • Parent (45), Education oriented (24), Working parent (22), First time parent (16), Parent of two or more children (15)
    • Primary use:
    • Personal (16)
    • Was this a gift?:
    • No (60), Yes (57)

Most Helpful Positive Review

 

Great Easel at an awesome price

After seeing this product on sale at Toys R Us I decided on a whim to get it for my two year old son for Christmas. I'm glad that I did! There are a...Read complete review

After seeing this product on sale at Toys R Us I decided on a whim to get it for my two year old son for Christmas. I'm glad that I did! There are a few cons regarding the easel such as it's size (it's smaller than an average size easel so I wouldn't recommend this for an older child) and finding a paper roll to fit the roll holder is hard. Besides that the easel is really nice and a great value. It comes with two paint cups (which are really nice), two paint brushes (not the best quality) and an eraser (which is decent quality). It's light weight making it easy to carry from room to room and the magnetic surface on the dry erase board works great. I haven't had any issues with magnetics not sticking/falling. Assembly was quick as well. Overall I'm pleased with my purchase and would make it again.
I also want to add a little tip for those of you struggling with finding a paper roll to fit the easel. You can buy 18x12 art pads at the Dollar store which perfectly fit the easel when clipped onto it.

VS

Most Helpful Critical Review

 

No paper refill

Easy to assemble, good height, quite durable. The only problem is my children want to paint and there is NO paper roll that will fit this 12" paper roll. Even ToysRUs...Read complete review

Easy to assemble, good height, quite durable. The only problem is my children want to paint and there is NO paper roll that will fit this 12" paper roll. Even ToysRUs where we bought this only carries a refill kit containing a box full items I don't need because I already have. I only want the paper which apparently is smaller than the average width so local retail and even art stores don't carry it.

Reviewed by 121 customers

Sort by

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Excellent fun and space saver!

By Reneel2005

from Everett, WA

About Me Parent Of Two Or More Children, Working Parent

Verified Buyer

Pros

  • Durable
  • Easy Assembly
  • Entertaining
  • Fun
  • Great Value
  • Interactive
  • Realistic

Cons

    Best Uses

    • Creative Development
    • Family Time
    • Imaginative Play
    • Indoor
    • Outdoor
    • Young Children

    Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

    This product was easy to assemble, no tools required. Unlike other easels, this one has one operational side, which saves so much space! Switching between the chalk and white board is very easy, just pop it out, flip it over and pop it back in. The white board side has clips for construction paper and painting. The tray is sturdy and holds many drawing and painting supplies. It's easy to clean and my son runs to it every morning. We love it!

    • Was this a gift?:
    • No

    Comment on this review

     
    5.0

    Easel Board

    By MOMMIE

    from YPSILANTI, MI

    About Me Working Parent

    Verified Buyer

    Pros

    • Easy Assembly
    • Entertaining
    • Fun
    • Great Value

    Cons

      Best Uses

      • Creative Development
      • Family Time
      • Group Activity
      • Indoor
      • Outdoor
      • Young Children

      Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

      This product is awesome being that it can be used a few different ways and I love that it keep my daughter busy, creative and away from the walls!

      • Was this a gift?:
      • No

      Comment on this review

       
      5.0

      Not Bulky

      By Mel, Hailey's mommy

      from Torrance, CA

      About Me First Time Parent, Working Parent

      See all my reviews

      Verified Buyer

      Pros

      • Durable
      • Easy Assembly
      • Entertaining
      • Fun
      • Great Value
      • Interactive

      Cons

        Best Uses

        • Creative Development
        • Family Time
        • Group Activity
        • Imaginative Play
        • Indoor
        • Outdoor
        • Young Children

        Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

        Great product not bulky like other easels. Love that the easel can be used as a white board, chalk board, and clip giant paper for painting.

        • Was this a gift?:
        • Yes

        Comment on this review

         
        3.0

        For the creative side

        By Caring mom

        from Racine, wi

        About Me First Time Parent

        Verified Buyer

        Pros

        • Fun

        Cons

        • Cheaply Made

        Best Uses

        • Family Time
        • Imaginative Play

        Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

        Art time

        • Was this a gift?:
        • Yes

        Comment on this review

         
        4.0

        "Perfect for the lil artist in your life"

        By The Dad of 2 Pure Energy kids

        from Daly City

        About Me Parent Of Two Or More Children, Working Parent

        See all my reviews

        Verified Buyer

        Pros

        • Durable
        • Easy Assembly
        • Entertaining
        • Fun
        • Great Value
        • Interactive

        Cons

          Best Uses

          • Creative Development
          • Group Activity
          • Indoor
          • Outdoor

          Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

          They can use one side and then walk around to the other side of easel. They can experience the chalk then the dry erase. A little wobble in the stance but my kids are ruff with toys. A wider footprint might be better but other than that, it's perfect.

          • Was this a gift?:
          • Yes

          Comment on this review

           
          4.0

          Just as yout thought it would be!

          By The Dad of 2 Pure Energy kids

          from Daly City

          About Me Education Oriented, Parent Of Two Or More Children, Working Parent

          See all my reviews

          Verified Buyer

          Pros

          • Easy Assembly
          • Fun
          • Great Value
          • Realistic

          Cons

            Best Uses

            • Creative Development
            • Indoor
            • Outdoor
            • Young Children

            Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

            Great for chalk, dry erase and clips to hang paper for the crayons or paint. (hint) paint outside with large drop cloth or water based paint. Get the hose and your set. Hose the kids off at the same time of throw in pool. A little wobbly but that's because my kids want to drag them around, lean on them.

            • Was this a gift?:
            • No

            Comment on this review

             
            5.0

            kid pleaser

            By Sam

            from Washington, DC

            About Me First Time Parent, Working Parent

            See all my reviews

            Verified Buyer

            Pros

            • Durable
            • Easy Assembly
            • Entertaining
            • Fun
            • Great Value
            • Interactive

            Cons

              Best Uses

              • Creative Development
              • Imaginative Play
              • Indoor
              • Young Children

              Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

              Got it for my two yo birthday, she's only using magnets and dry erase crayons for now but she LOVES it. Spends hours drawing, and making momma draw with her. Relatively easy to assemble, just have a hammer (or someone stronger than a petite woman with no work out regimen) ready to knock pieces into place

              Comment on this review

               
              4.0

              LOVE THIS

              By London's Momma

              from West Deptford NJ

              See all my reviews

              Verified Buyer

              Pros

              • Durable
              • Easy Assembly
              • Entertaining
              • Fun
              • Interactive

              Cons

                Best Uses

                  Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                  Great Product! Easy to use & long lasting

                  • Was this a gift?:
                  • No

                  Comment on this review

                   
                  5.0

                  I definitely would buy this product again. It is perfect .

                  By Verne

                  from Mitchellville, Md

                  About Me Education Oriented, Grandparent

                  See all my reviews

                  Verified Buyer

                  Pros

                  • Durable
                  • Easy Assembly
                  • Entertaining
                  • Great Value

                  Cons

                    Best Uses

                    • Creative Development
                    • Indoor
                    • Young Children

                    Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                    It is perfect for our 22 mouth old great grandson.

                    • Was this a gift?:
                    • No

                    Comment on this review

                     
                    5.0

                    I love this produkt

                    By Cammey87

                    from streamwood il

                    About Me Parent Of Two Or More Children

                    Verified Buyer

                    Pros

                    • Easy Assembly
                    • Fun
                    • Great Value
                    • Interactive
                    • Realistic

                    Cons

                      Best Uses

                      • Creative Development
                      • Family Time
                      • Imaginative Play
                      • Indoor
                      • Outdoor
                      • Special Needs
                      • Young Children

                      Comments about Toys R Us 1001325 Imaginarium Flip and Fold Double-Sided Easel - Primary:

                      my daughter loves this board :) board dont take much space but it's full quality learning toy for kids ;)

                      • Was this a gift?:
                      • No

                      Comment on this review

                      Displaying reviews 1-10

                      Back to top

                      Previous | Next »

                      Spoiler Alert! Important Note for Gift Givers!

                      One or more of the items you are adding to your cart may ship in the manufacturer's original packaging which may reveal what's inside.

                      To avoid spoiling the surprise, consider shipping this item to another location or selecting "In Store Pick Up" during the checkout process.

                      I understand this item(s) may ship in the manufacturer's original packaging or I'm picking up in store and would like to add it to my cart.

                      Cancel Do not add item(s) to cart.